Cookie Policy

Last Updated: May 27, 2026

1. Introduction

Welcome to Via 313. We are committed to being transparent about the technologies we use on our website. This Cookie Policy explains what cookies are, what types of cookies we use, how we use them, and how you can control or disable them.

This policy applies to our website located at eatvia-313.rest and all associated pages, features, and services operated by Via 313. Please read this Cookie Policy carefully alongside our Privacy Policy and Terms of Service, which together govern your use of our website.

If you have any questions about our use of cookies, please contact us at [email protected].

2. What Are Cookies?

Cookies are small text files that are placed on your device (computer, smartphone, tablet, or other internet-enabled device) when you visit a website. They are widely used across the internet to make websites work more efficiently, to provide a better user experience, and to give website owners useful information about how their sites are being used.

Cookies are stored in your browser's designated folder or storage area. When you return to a website, your browser sends the cookie back to the web server, allowing the site to recognize your device and remember your preferences or activities from your previous visit.

2.1 How Cookies Work

When you visit eatvia-313.rest, our web server may place one or more cookies on your device. Each cookie contains a unique identifier that allows the website to recognize your browser. Cookies may store various types of information, such as:

  • Your login credentials or session information
  • Your language and regional preferences
  • Items in your shopping cart or online order
  • Pages you have visited and actions you have taken
  • Your device type, browser version, and operating system
  • Your approximate geographic location based on IP address

2.2 Similar Tracking Technologies

In addition to cookies, we may also use other similar tracking technologies on our website, including:

  • Web Beacons (Pixel Tags): Tiny invisible images embedded in web pages or emails that track whether a page has been viewed or an email has been opened.
  • Local Storage: Similar to cookies, local storage allows websites to store data locally within your browser with no expiration date.
  • Session Storage: Data stored in session storage is cleared when the browser tab or window is closed.
  • JavaScript Tags: Small pieces of code that collect information about your interaction with our website.

Throughout this Cookie Policy, all references to "cookies" include these similar technologies unless otherwise specified.

3. Types of Cookies We Use

Via 313 uses the following categories of cookies on our website. Understanding these categories will help you make informed decisions about your cookie preferences.

3.1 Strictly Necessary / Essential Cookies

These cookies are essential for our website to function properly. They enable core features such as page navigation, access to secure areas of the website, and the ability to place food orders online. Without these cookies, services you have requested cannot be provided.

Essential cookies do not require your consent under applicable United States law, including the California Consumer Privacy Act (CCPA) and the California Privacy Rights Act (CPRA), as they are strictly necessary for the operation of our website. However, we still disclose them here in the interest of full transparency.

3.2 Analytics and Performance Cookies

Analytics cookies help us understand how visitors interact with our website by collecting and reporting information anonymously. These cookies allow us to measure and analyze website performance, understand which pages are most popular, identify how visitors arrive at our site, and improve the overall user experience.

We use Google Analytics, a web analytics service provided by Google LLC, to collect this information. Google Analytics sets cookies on your device to help us compile reports on website activity and provide other services related to website activity and internet usage.

3.3 Functional Cookies

Functional cookies enable our website to remember choices you make (such as your preferred menu items, location, or ordering preferences) and provide enhanced, more personalized features. These cookies may also be used to provide services you have asked for, such as watching a video or commenting on a blog.

The information these cookies collect may be anonymized, and they cannot track your browsing activity on other websites.

3.4 Advertising and Targeting Cookies

Advertising cookies are used to deliver advertisements that are more relevant to you and your interests. They are also used to limit the number of times you see an advertisement and help measure the effectiveness of advertising campaigns. They remember that you have visited a website and this information may be shared with other organizations, such as advertising networks.

We use Google Ads and may use other third-party advertising platforms to promote Via 313. These platforms set cookies to track conversions and deliver targeted advertising based on your browsing behavior.

4. Specific Cookies We Use

The table below provides detailed information about the specific cookies used on eatvia-313.rest, including their names, purposes, types, and durations.

Cookie Name Provider Purpose Type Duration
_ga Google Analytics Registers a unique ID that is used to generate statistical data on how you use the website. Used to distinguish users. Analytics 2 years
_gid Google Analytics Registers a unique ID that is used to generate statistical data on how you use the website. Used to distinguish users within a single day. Analytics 24 hours
_gat Google Analytics Used by Google Analytics to throttle request rate. Limits the collection of data on high-traffic websites. Analytics 1 minute
_gat_gtag_UA_* Google Analytics Used to throttle request rates when using Google Tag Manager. Helps ensure accurate tracking data. Analytics 1 minute
_gcl_au Google Ads Used by Google AdSense to experiment with advertisement efficiency across websites using their services. Tracks ad conversions. Advertising 3 months
_fbp Facebook / Meta Used by Facebook to deliver a series of advertisement products such as real-time bidding from third-party advertisers. Advertising 3 months
fr Facebook / Meta Used by Facebook to deliver, measure and improve the relevancy of ads. Contains a unique browser and user ID. Advertising 3 months
PHPSESSID eatvia-313.rest Preserves user session state across page requests. Essential for maintaining your session while browsing. Essential Session
csrf_token eatvia-313.rest Helps prevent Cross-Site Request Forgery (CSRF) attacks by validating form submissions on our website. Essential Session
cookie_consent eatvia-313.rest Stores the user's cookie consent preferences to avoid showing the cookie banner on every page visit. Essential 1 year
cart_session eatvia-313.rest Stores your online food order cart information so your selections are preserved as you browse our menu. Functional Session
location_pref eatvia-313.rest Remembers your preferred Via 313 location to pre-select it on future visits for a faster ordering experience. Functional 30 days
_hjSessionUser_* Hotjar Set when a user first lands on a page. Persists the Hotjar User ID which is unique to that site. Ensures data is attributed to the same user on subsequent visits. Analytics 1 year
_hjSession_* Hotjar Holds current session data. Ensures subsequent requests are attributed to the same session. Analytics 30 minutes

5. Third-Party Cookies

Some cookies on our website are set by third-party services that appear on our pages. We do not control the operations of these third-party cookies. The following third parties may set cookies on your device when you visit our website:

5.1 Google LLC

Google provides us with analytics and advertising services. Google may use the data collected through its cookies to personalize ads shown to you on Google's advertising network. For more information about how Google uses data from cookies, please visit: https://policies.google.com/technologies/cookies.

5.2 Meta Platforms, Inc. (Facebook)

We may use the Facebook Pixel on our website to track conversions from Facebook ads, optimize ads, build targeted audiences for future ads, and remarket to people who have already taken some kind of action on our website. For more information about Facebook's data practices, please visit: https://www.facebook.com/policies/cookies/.

5.3 Hotjar Ltd.

We may use Hotjar to better understand our users' needs and to optimize this service and experience. Hotjar is a technology service that helps us better understand our users' experience through tools such as heatmaps, session recordings, and surveys. For more information about Hotjar's data practices, please visit: https://www.hotjar.com/legal/policies/cookie-statement/.

6. Legal Basis for Using Cookies (United States)

Via 313 operates within the United States and complies with applicable United States federal and state privacy laws, including but not limited to:

  • California Consumer Privacy Act (CCPA) and its amendment, the California Privacy Rights Act (CPRA) — which grants California residents the right to know about, delete, and opt out of the sale or sharing of their personal information, including data collected through cookies.
  • Federal Trade Commission (FTC) Act — which prohibits unfair or deceptive acts or practices in commerce, including misleading consumers about data collection practices.
  • CAN-SPAM Act — which may apply to email marketing activities connected to cookie-based tracking.

Under CCPA/CPRA, certain cookie data may constitute "personal information" and may be subject to consumers' rights requests. If you are a California resident and would like to exercise your rights under CCPA/CPRA, please contact us at [email protected].

For analytics and advertising cookies, we rely on your consent, which you can withdraw at any time by adjusting your cookie settings or using the opt-out tools described in Section 7 of this policy.

7. How to Manage and Disable Cookies

You have the right and ability to control the cookies that are placed on your device. There are several ways you can manage your cookie preferences:

7.1 Browser Settings

Most web browsers allow you to control cookies through their settings preferences. You can typically find these settings in the "Options," "Preferences," or "Settings" menu of your browser. The following links provide instructions for managing cookies in the most popular browsers:

7.2 Opt-Out Tools Provided by Third Parties

In addition to browser-level controls, you can use the following opt-out tools provided directly by our third-party service providers:

7.3 Mobile Device Settings

If you use a mobile device, you can control advertising cookies and tracking through your device's settings:

  • iOS (Apple): Go to Settings > Privacy > Tracking and disable "Allow Apps to Request to Track." You can also reset your Advertising Identifier under Settings > Privacy > Apple Advertising.
  • Android (Google): Go to Settings > Google > Ads and select "Opt out of Ads Personalization" or reset your advertising ID.

8. Impact of Disabling Cookies

While you have the right to disable or restrict cookies, please be aware that doing so may affect your experience on our website. Below is a summary of the potential impacts by cookie type:

Cookie Type Impact of Disabling
Essential Cookies Disabling essential cookies will significantly impair the functionality of our website. You may be unable to place online food orders, navigate between pages, or access secure areas of the site. We strongly recommend keeping these cookies enabled.
Analytics Cookies Disabling analytics cookies means we will not be able to collect information about how you use our website. This will not affect your browsing experience, but it limits our ability to improve our website and services based on user behavior data.
Functional Cookies Disabling functional cookies may mean that certain features of the website will not work as intended. For example, your preferred location or menu preferences may not be remembered, requiring you to re-enter this information on each visit.
Advertising Cookies Disabling advertising cookies means that you will still see advertisements, but they may be less relevant to your interests. You may see the same advertisements more frequently, and the effectiveness of our advertising campaigns will be harder to measure.

9. Do Not Track (DNT) Signals

Some web browsers offer a "Do Not Track" (DNT) setting that sends a signal to websites requesting that they do not track your online activities. Currently, there is no universally accepted standard for responding to DNT signals, and our website does not currently alter its data collection practices in response to DNT signals. However, we encourage you to use the opt-out tools listed in Section 7 above to control your privacy preferences.

We will continue to monitor developments in this area and update our practices if a universal standard is adopted.

10. Children's Privacy

Our website is not directed at children under the age of 13, and we do not knowingly use cookies to collect personal information from children under 13 years of age. If you are a parent or guardian and believe that your child has provided us with personal information, please contact us at [email protected] so that we can take appropriate action.

11. Updates to This Cookie Policy

We may update this Cookie Policy from time to time to reflect changes in the cookies we use, changes in applicable law, or changes in our business practices. When we make changes, we will update the "Last Updated" date at the top of this page. We encourage you to review this Cookie Policy periodically to stay informed about how we are using cookies.

If we make significant changes to this Cookie Policy, we may notify you by posting a prominent notice on our website or by sending you an email notification if you have provided us with your email address.

Your continued use of our website after any changes to this Cookie Policy constitutes your acceptance of the updated policy.

12. Contact Us

If you have any questions, concerns, or requests regarding this Cookie Policy or our use of cookies, please do not hesitate to contact us using the information below:

Via 313

We aim to respond to all inquiries within 10 business days. If you are a California resident and wish to exercise your rights under the CCPA/CPRA, please indicate this in your message and we will respond accordingly.